At HPE Aruba partners have a huge value to add

Santanu Ghose
Director
Aruba India

“At HPE Aruba partners have a huge value to add; we work closely with our partners and have a consistent partner investment program. Our partner programs can be subdivided into Capability Enhancement Programs and Business Development Programs. 

Capability Enhancement Programs: These programs are targeted to build technical and techno commercial skills within the partner workforce. 
Business Development Programs: BD programs are rewards and recognitions which are packaged in an effective way to deliver better results for OEM and partner business through sales motivation. 

Following are key points that we check while selecting a partner - Partner’s expertise in handling similar line of business, Partner’s financial stability & current turnover, Market credibility standing with the distributor, Presence in number of cities, Interest to invest in new business, Work force Strength and continuity, Current certifications and accreditations, Market connect with customers and specific industry verticals.

Unless greater than 70 percent score is achieved on the above, OEM’s will not be comfortable to enroll the partner."