Pure Storage enables partners with appropriate tools, automation, and incentives
“Strengthening our ecosystem of channel partners is a top focus for Pure Storage, particularly in light of the quickly changing digital landscape. Our goal is to enable our partners to expand their businesses proactively by providing them with the appropriate tools, automation, and incentives. Our improved partner program, which offers customized rewards and updates in line with the service-led and subscription-based economy we're moving toward, is one of the main components of this. By providing all of our storage subscriptions via the channel, we make sure that our partners are able to provide cutting-edge solutions, streamline cloud migrations, and achieve positive business results for their customers. We have also made significant investments in managed services, reallocated resources to target various market segments, and implemented product-specific rebate incentives to promote portfolio adoption. As a 100% channel-driven company, Pure Storage remains 100% committed to our partners. They are an extension of our business, guiding our shared customers to digital transformation and powerful business outcomes.”
